Common lies of the system sellers

Here are some of the common themes used by virtually ALL the people who exist in the "systems seller industry" - the illusion is that these people are successful traders who are selling their systems to "help" people like you, but in fact selling systems IS how they make their money. This industry is not new and has existed as long as trading the financial markets has existed, but it has gone into overdrive with the invention of the internet and the creation of the online "passive income" e-business model.

1) The seller is JUST LIKE YOU, and has gone through the pain that you have been through (only more). This idea is pushed via writing their selling blurb in a friendly jovial manner, using an "Average Joe" writing style.

2) The threat. Woven into the sellers blurb are dire warnings and talk of the danger and difficulties of trading. They talk about how many fail and how few succeed. This is simply to load your brain with the sensation that you need help.

3) They cracked the code. Help arrives! The seller, after years and years of effort finally cracked the code. They found "it" - the very thing you are looking for. You WANT it, they HAVE it - and it can be yours.

4) The "Whistle Blower" motif. The seller was exposed to "Secrets" that only market insiders and Big-Dogs know. Now they intend to blow the lid on these secrets and reveal all.


5) The ATM claim. The seller claims their system is like having an ATM machine in your house, a virtual licence to print money.

6) Childishly simple! The system being sold is so simple even a child can use it, even though all great traders know it takes years of study and practice.

7) Energized words. The writer uses adrenalin inducing words such as "Amazing! Stunning! Superb! Now! Fast! Easy! Brilliant! Wow! Quick!"

8) Scarcity claim. The seller ALWAYS claims that time is running out to purchase this product, or that only a limited number will be sold after which the price will go up - even though they remain for sale for ever.

9) Networking. The sellers assist each other and work together by "reviewing" each others product and recommending them to their own customers. These tactics usually arrive in the form of an email that says "Wow I just checked out this new system and it seems amazing! Check it out at..."

10) Customer love letters. Little yellow boxes usually litter the sellers website filled with rave reviews from Terry from Texas, Jim from Johannesburg and Norman from New York City.

11) Extras! If you buy this product within the next 24 hrs you also receive blah, blah and blah. These so called extras are usually just free junk that is floating around the net already.

Watch out for this marketing structure on every system sellers website.